Upcycle & Uplift
Abundantly Good is a Philabundance retail brand that focuses on a triple bottom line: People, Planet, Profit. Abundantly Good features healthy products, proceeds of which go to rescue and produce free high-quality food for local people experiencing hunger. For more information, see Abundantly Good in the press.
Abundantly Good was developed as an extension of the Philabundance brand and was designed to be competitive at a retail level. I led art direction on the brand identity and design and production coordination with packaging for both the cheese and Tomato Jam product lines.